Marketing

 

Overview

In today's fast-paced world of food industry, amidst digital disruptions, organizations must adapt swiftly to stay relevant or risk obsolescence. Agility and continuous learning are essential for survival. For food marketers, it's not just about identifying customers' needs but also creating them. This demands the utilization of modern tools to foster customer relationships, make data-driven decisions, measure marketing ROI, and innovate food products/services.

Keeping pace with such rapid changes isn't easy. It requires organizations to adopt a customer-centric approach and prioritize data management.

Our program is meticulously crafted to equip participants with essential food marketing principles and practices. Through hands-on experience in creating and implementing effective marketing strategies and metrics, participants will master team collaboration and leverage technology for streamlined processes.

Modules

Module 1: Marketing Fundamentals
Module 2: Digital Marketing Strategies
Module 3: Strategic Marketing Planning
Module 4: Understanding Consumer Behavior
Module 5: Developing Promotional Strategies
Module 6: Sales Techniques and Negotiation Skills

Cost

USD 1,440

Type of Certification

Diploma